RSPCA – In Their Eyes

We loved working on this new RSPCA campaign, created in partnership with the team at 11London. The ad invites viewers to look into the eyes of animals who’ve suffered neglect and cruelty, a reminder of why the RSPCA’s work is so vital. It’s also a special one for us, as it features our very own office dog, Russell, and his owner Lynne, who star in the opening scene.